Cynthia founded FIREWORKS Communications to provide a full spectrum of Integrated Marketing Services that engage customers during the buying journey and maintain them as loyal clients thereafter. With more complex marketing goals and IoT initiatives from clients, she recognized that a team of Marketing Technologists is needed to assess data and create strategic plans that deliver required results for clients Prior to FIREWORKS, she founded and managed AccoladesPR for twelve years. During that time, she recognized the shift occurring in the marketing landscape and the increased demand for lead generation, brand building, social, mobile and digital services provided by a single, trusted agency.  Cynthia has personally garnered media exposure for her clients in The Wall Street Journal, BusinessWeek, VentureWire, Entrepreneur Magazine, Franchise Times, InsideTelephony and Family Magazine along with a wide array of trade and regional publications. As an international speaker, she shares her perspective on the intersection of Marketing and IoT, Big Data and AI. Her interest in tech trends is demonstrated by her leadership as a co-creator of Interactive Austin and as a co-founder of Social Media Club Austin.  You can find her at times on Twitter, Linked-In and Facebook and can contact her at cynthia@lightfireworks.com.

Rose Begonia is a seasoned PR executive with over a decade of experience helping businesses, from growing startups to well-established organizations, grow their reputations and gain increased recognition both in the press and amongst their customers. She specializes in working with companies in the clean energy, cleantech, energy efficiency and electric vehicle sectors. Rose has helped her clients garner coverage in a number of both industry-specific and mainstream sources from around the world, including Fortune, TechCrunch, VentureBeat, CleanTechnica, Greentech Media, Electrek, InsideEVs and Le Monde. You can connect with Rose on Twitter or LinkedIn.